Jimmy Choo announces second Sailor Moon collaboration collection
Luxury footwear brand JIMMY CHOO has announced the second installment of its highly sought after collaboration with the iconic anime series, Pretty Guardian Sailor Moon.
Following the success of the initial collection in February 2023, this new series delves deeper into Naoko Takeuchi’s beloved universe.
Inspired by the Sailor Soldiers’ heroic journey to save the world, the collection showcases the power of unity and transformation.
Each piece celebrates the unique personalities, styles, and hearts of the iconic characters. The collaboration highlights the shared values of empowerment, individuality, dynamism, and female creativity between JIMMY CHOO and the beloved superheroines.
Creative director of JIMMY CHOO, Sandra Choi, expressed her excitement at the impending launch of the new collection:
“I love what Sailor Moon represents: the power of women, the strength of teamwork, and the belief in protecting what is good. I continue to be amazed at how Sailor Moon has touched and inspired so many people around the world, and the pure love of fans across generations. It was exciting for me to collaborate with the super heroines of this deep and rich creative world. I was determined to pay homage to the idea of the Sailor Soldiers as pop icons who truly understand the story and characters, and who inspire dreams of wonderful worlds.”
The “DIAMOND TOTE” bag is the key piece of the collection and is available in black/white or multicolour in small and medium sizes.
▼ Diamond Tote Bag (Multicolour Medium (304,700 yen)/Small (247,500 yen)) ▼
▼ Diamond Tote Bag (Black and White Medium (304,700 yen)/Small (247,500 yen)) ▼
▼ Super Sailor Moon Foulard – Black/White and Multicolour (41,800 yen) ▼
Vanity bags, card holders, Air Pods cases, smartphone cases, and even classic scarves are also available, all depicting memorable scenes from the manga artwork.
▼ Vanity Bags (308,000 yen) ▼
▼ Accessories ▼
(Luna Hair Clip (52,800 yen)), (Heart Charm (71,500 yen)), (Air Pods Cases (75,900)), (Card Holders (71,500 yen)), (Phone Holders (143,000 yen))
In addition, two mini bags have been created based on the image of the Luna P ball, one made of resin and the other decorated with 4,424 Swarovski crystals by hand, a process that took over 10 days per bag.
▼ Luna-P Ball Minaudiere Clutch (Smooth Resin and Crystal) (1,100,000 yen) ▼
A soft and playful leather crossbody bag is also available in the shape of Luna.
▼ Luna Crossbody Mini Bag (138,600 yen) ▼
The accessories section will include Jimmy Choo’s first ever items, such as a bracelet inspired by Super Sailor Moon.
▼ Super Sailor Moon Bracelet (53,900 yen) ▼
The shoes featured in the JIMMY CHOO x Sailor Moon collection are an adaptation of the wardrobe of each Sailor Guardian.
The collection includes the following items:
▼ Sailor Chibi Moon Boot 120 (419,100 yen) ▼
Pink knee-high boots with rubber platform soles and chunky heels. The zipper handle, guardian star emblem button, and pavé crystal buckle are decorated with a heart motif that represents the unity of the Sailor Soldiers.
▼ Sailor Uranus Boot 95 (308,000 yen) ▼
These ankle boots are a reproduction of Sailor Uranus’ boots, characterized by their dynamic silhouette, made with soft pleated material and a dropped heel.
▼ Sailor Neptune Pump 80 (247,500 yen) ▼
These emerald green crystal-embellished pumps feature a striking dropped heel silhouette and soft lace-up ribbons, embodying the elegant spirit of Sailor Neptune.
▼ Sailor Pluto Boot 95 (418,000 yen) ▼
The knee boots feature white trim that is designed to fit snugly and make the legs look longer, and come with removable accessories, including a velvet ribbon and heart-shaped Swarovski crystals inspired by the accessories on Sailor Pluto’s costume.
▼ Sailor Saturn Boot 50 (286,000 yen) ▼
These micro-heel boots feature a modern silhouette in purple stretch knit and finished with heart-adorned laces.
▼ Super Sailor Moon (380,600 yen) and Luna Marlow Moccasins (187,000 yen) ▼
Jimmy Choo’s signature shoes are available in two colors: a gorgeous moccasin loafer dyed in Super Sailor Moon’s signature color and decorated with holographic crystals, and a Luna-inspired black glitter all over. Each color comes with a velvet ribbon, and the Luna moccasin loafer also comes with a Luna charm.
▼ Sailor Guardians Palma Maxi/F (111,100 yen) ▼
These sneakers allow you to enjoy the artwork by Naoko Takeuchi from every angle in 360 degrees. They are available in two colors: black and white, or multicolor.
To commemorate the collaboration, each item will come with a limited edition collector card. There will be 24 types of cards, including 12 types of cards with designs for each of the 10 warriors, as well as rare versions of the same designs.
The cards are randomly included in each package and item, and each item is guaranteed to come with at least one pack of collector cards.
The crystal Luna-P Ball Minaudiere Clutch comes with four packs, the shoes and bags come with two packs per item, and small leather goods, scarves, etc. come with one pack.
The JIMMY CHOO × PRETTY GUARDIAN SAILOR MOON collection will be available in select stores and online stores around the world from October 9, 2024, and will also have pop-ups at Isetan Shinjuku, Hankyu Umeda Main Store, IAPM in Shanghai, China, TKL in Chengdu, China, Harbour City in Hong Kong, and Printemps in Paris, France.
Store Locations:
Isetan Shinjuku Main Building 1F Promotion (3-14-1 Shinjuku, Shinjuku-ku, Tokyo 160-0022)
Hankyu Umeda Main Store, 1st floor, Kotokoto Stage 11 (8-7 Kakuta-cho, Kita-ku, Osaka 530-8350)
Atrium IAPM , 999 Middle Huaihai Road , Xuhui District, Shanghai, China
Shop 1224 & 1249, Level 1, Building 15, Sino-Ocean Taikoo Li, No.8 Middle Shamao Street, Jinjiang District, Chengdu, Sichuan Province, China
G119-20, Harbor City, 3-27 Canton Road, Tsim Sha Tsui, Kowloon, Hong Kong
Printemps, 5th Floor, 64 Bd Haussmann, 75009 Paris, France